About AssetAccountant

Our leadership team

Picture of Colin McEown - Founder, Director and CEO

Colin McEown - Founder, Director and CEO

Colin has led the development and commercialisation of successful SaaS / Cloud based software products since 2003. Colin is passionate about client-driven development and a progressive workplace culture where the best idea always wins. He serves as AssetAccountant's Chief Executive Officer and Chief Technology Officer.

Picture of John McAlister - Founder and Director

John McAlister - Founder and Director

John is a global authority on digitally re-imagining business growth and brings decades of experience leading private and public sector programs, including fourteen years at the Australian Taxation Office. John is currently on assignment with the International Monetary Fund (IMF) in Fiji.

Picture of Mark Dally - Founder, Director and Commercial Director (Americas)

Mark Dally - Founder, Director and Commercial Director (Americas)

Mark left a Quantity Surveying career in the 90s and has since owned and operated many and varied businesses with an online growth focus. He has a broad range of business skills and a keen eye for detail. Mark's all round skills have served our growing company well in his roles as both Chief Operating Officer and Chief Information Security Officer.

Picture of Mike Roberts - Advisor, Head of Strategy & Business Development

Mike Roberts - Advisor, Head of Strategy & Business Development

With a career spanning 25 years in the world’s best known tax technology businesses, Mike is a well-respected and seasoned leader with significant experience in the UK, USA, Australia and New Zealand. Mike's career has included devising and delivering internationally successful technology products, running tax transformation projects in some of the world’s largest companies and high profile leadership roles with Ernst & Young and Thomson Reuters.

Picture of Jim Edwards - Advisor

Jim Edwards - Advisor

A passionate technologist, Jim was the architect of CCH Integrator, a global tax reporting solution for large corporations and top tier accounting firms. Jim's extensive network and perspective, borne from his tenure as Asia-Pacific Tax Technology Leader for Ernst & Young and Global Director for Wolters Kluwer is invaluable for the company.

Picture of David Williams - Advisor

David Williams - Advisor

David brings more than 25 years of leadership and operational experience covering international tax consulting, compliance and reporting to the company. As a global leader for PwC's Central and Eastern Europe compliance outsourcing business, and as a seasoned corporate tax leader with a major USA Corporation (Newmont Mining), David's perspective is invaluable.

Our story

AssetAccountant was formed in February 2019 to address the accounting market’s desire to automate fixed asset depreciation and lease accounting.

Of the existing desktop and cloud products available worldwide, none had attempted to comprehensively solve the ‘fixed assets problem’.

Existing products were (and remain) limited by:

  • rudimentary modelling of tax rulings and accounting standards
  • inability to model tax and accounting depreciation, side by side
  • inability to handle the accounting complexity of Finance Leases, Hire Purchases and Right of Use assets
  • inability to scale beyond hundreds or thousands of assets
  • inability to scale globally
  • inability to integrate with leading General Ledger and ERP platforms
  • lack of appropriate data security (i.e. ISO27001 certification)


Our early engagements with accounting firms and businesses of all sizes revealed that, as a consequence of these limitations, the most common approach to managing fixed asset depreciation and lease calculations was by building complex and error-prone spreadsheets.

Our expert accounting and software development team knew there was a better way – leading to the development of our cloud-based, API first, highly performant and scalable platform.

Since the initial MVP release of AssetAccountant’s fixed asset depreciation software in June 2020, we have:

  • built detailed accounting rules for both US GAAP and IFRS
  • built detailed tax rules for the USA, the United Kingdom, Australia, South Africa and New Zealand as well as basic tax rules for all other countries
  • integrated and partnered with cloud accounting software giants including Sage, Microsoft, Xero and Intuit
  • built comprehensive fixed asset lease accounting and scheduling functionality
  • onboarded and partnered with some of the largest accounting firms in the world
  • onboarded multinational corporations as well as local businesses worldwide


We continue to invest heavily in development of new features and remain dedicated to solve the fixed assets problem, for every size entity, everywhere in the world.

Why our clients love AssetAccountant

We take depreciation and leasing seriously

We undertake detailed modelling of fixed asset depreciation and lease calculation rules for both accounting and tax.

We monitor changes to tax rulings and accounting standards like IFRS and US GAAP so you don’t have to.

And, of course, we are ISO27001 certified.

Ask us anything

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